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Building a Comprehensive PWA Design System to Accelerate Magento Commerce

Domain

E-Commerce

Platform

Web and Mobile

Services

Research
UX Strategy
Business Analysis
UX Design
UI Design

An e-commerce agency faced inefficiencies in Magento & PWA development due to repetitive UI coding. We designed a scalable, reusable UI component library to streamline workflows and ensure design consistency. Our process included stakeholder interviews, UX strategy, and competitive benchmarking.

We structured components by use case and created interactive flows for seamless integration. The design system featured customizable themes and high-fidelity UI elements tailored for fashion e-commerce.

The
Challenge

The agency’s teams were losing time and efficiency by rebuilding the same UI components for every Magento and PWA project. This led to inconsistent designs, slower delivery, and higher development costs. They needed a scalable solution to streamline workflows and maintain quality across projects.
  • Repetitive coding of common UI elements
  • Inconsistent design across client projects
  • Slower development cycles and delayed launches
  • Increased resource usage and operational costs
  • Lack of a centralized, reusable component system

Discovery & UX Strategy

To address the inefficiencies in UI development, we conducted an in-depth discovery phase focused on understanding the agency’s internal workflows, technical constraints, and recurring design patterns. This allowed us to identify the most commonly used components and align the solution with real-world project demands. Our UX strategy laid the foundation for a scalable, reusable system tailored to Magento and PWA environments.
Web, mobile, desktop, or AI-driven—built to perform and evolve. Subscription models, payment flows, integrations, and revamps included. Secure, compliant, and ready to scale across stacks and markets.

Whether it’s SaaS, automation, or a consumer-facing AI app, we turn your vision into a working product with aligned design, engineering, and strategy. Perfect for founders, startups, and teams building with artificial intelligence at the core.

Robust systems made lean—UX-first, data-ready, future-proof. We build dashboards, portals, admin tools that drive action. Ideal for internal ops, SaaS, and enterprise scale.
Robust systems made lean—UX-first, data-ready, future-proof. We build dashboards, portals, admin tools that drive action. Ideal for internal ops, SaaS, and enterprise scale.

Information Architecture & Structure

With priorities defined, we built a clear structure for the component library that made it easy to scale, navigate, and integrate. The goal was to ensure developers could quickly find what they needed, while maintaining a consistent user experience across all Magento and PWA projects.
  • Components were organized into categories like Checkout, Product Display, Navigation, and Forms
  • The system was designed to grow over time without disrupting existing workflows
  • Components were built to integrate smoothly with Magento and PWA setups
  • Flow diagrams mapped how users move through the site, ensuring cohesive experiences

UI Design & Theming System

Once the structure was in place, we focused on designing a flexible, brand-friendly UI system. The goal was to give teams creative freedom while maintaining consistency and speed. We built a modular design system with multiple themes and fully customizable components that could adapt to any client’s brand.
  • Created theme styles like Minimal, Modern, and Clean to suit different brand aesthetics
  • Designed modular components that could be mixed and matched across projects
  • Included key UI elements like product grids, sliders, mega menus, and checkout flows
  • Built personalization modules for upselling, recommendations, and promotions
  • Ensured all components were responsive and easy to customize in Adobe XD and Figma

Final Outcome

The new component library transformed the agency’s Magento & PWA development process—cutting down time, improving consistency, and boosting team efficiency.

60%

reduction in front-end development time

100%

design consistency across all Magento & PWA projects

40%

faster onboarding for new developers and designers